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For your reference, we have included the original job posting below.
Sr. Analyst, Digital Marketing
Job Number:
41380135
Company Name:
Fashion Industry Employer
Job Location:
San Francisco, CA US
Job Categories:
Merchandising, Purchasing & Retail Management & Business
Sr. Analyst, Digital Marketing
-Assess competitor CRM capabilities and brainstorm the -future state' of CRM; identify which capabilities are most impactful and feasible to implement -With CRM team, identify opportunities for next 2-3 years to improve the digital connection between the brand and consumers across all touchpoints (O&O retail, e-commerce, and retail partner channels); create a roadmap and drive the team towards those key milestones -Partner with Consumer Insights and synthesize all reporting on the digital consumer; leverage these to share with key internal stakeholders -Educate the digital team on consumers across our key seven markets through primary consumer research and expert interviews